Kidz Matter: “The Kitchen”

KidzMatter was preparing to launch an exciting new product – year-round elementary kids’ church curriculum with everything you need to “cook up” just 30 minutes or two hours of programming – on December 1, 2009.

Fishhook was excited to lead the process that resulted in naming the new curriculum and establishing an identity that is helping this curriculum stand out from others and tie in closely with the KidzMatter (who also publishes K! Magazine) brand.

We did:

• Communications strategizing
• Creative brainstorming
• Theme/logo development
• Promotional plan development and coaching